3 Kinds of Landing Pages You Can Create for Your Brand
How each landing page is designed with a specific purpose.
There are three kinds of landing pages.
There are product landing pages, persona landing pages, and homepage landing pages. These are the most common kinds of landing pages.
Each of these landing pages has a similar structure — hero section, features, benefits, images, and bottom-of-the-fold.
To give you a better idea, here are a few examples.
Product Landing Pages
Product landing pages are specifically about the product.
Not the business. Not the brand. Not a collection of products.
It’s about a singular product. Asana’s Workload is an example of a product that they introduce with Asana Business. The entire page is about that product (except the navigation).
I also provided an example of how the headline can be clear. Make it about what the product does for your team.
