Member-only story
3 Simple Tips for Better Copywriting
How to look at the bigger picture.
Research. Writing. Techniques. Strategy.
They are part of the copywriting process. If you want to simplify the process and become a better copywriter, you have to look at the bigger picture. It helps if you’re an overthinker like me.
3 simple tips can help you improve your copywriting without you overthinking it.
Triple the Examples
You may already know that I share a lot of copywriting examples on Medium. I also share them on LinkedIn and Twitter.
Sharing practical examples is the best way to accelerate your learning. The more I share, the more I understand how to explain copywriting.
If you want to improve, share examples of what you’re working on. Share examples of your ads or something that resonates with you.
What fascinates you will often fascinate others.
2. Trim the Words
The best copywriting is concise.
If copywriting is persuasion, you need to use the fewest amount of words to persuade someone to take action. Trim the words.
If you look at Apple ads, you’ll notice they only give necessary information. A headline…