4 Examples of How Copywriting Improves Social Media Content

Imagine how social media content would look without copywriting.

Copywriting is the written word of persuasion.

The best social media content you consume likely has copywriting techniques sprinkled in it. They have hooks, clarity, frameworks, bullets, and a clear call to action.

These examples show how the best social media content would look without copywriting. It can guide you on how you write social content.

Numbers tell the reader something specific

People care about details. If you have a story, be specific about it. More people will tune in when they read information that is specific to them.

The tweet above shows the difference between admiration and information. Nobody cares if you admire Warren Buffet. They care about the fifty years of shareholder letters and twelve timeless principles about them.

Don’t sit on the fence