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5 Landing Page Examples for Healthcare Brands
How the top healthcare brands are standing out.
I love working with healthcare startups because they always work on the coolest things, especially in healthcare technology.
But their messaging is tricky.
Some healthcare brands speak to patients and healthcare practices. Some healthcare tech brands struggle with jargony lingo. And other brands throw a chart full of information that leaves you dazed and confused.
Here are five examples of healthcare brands doing a wonderful job around landing pages.
1. Make the Above the Fold Crisp, Clear, and Captivating
PatientPop’s landing page does a lot of things right.
They call out their customer (people with practices) and tease an outcome (thrive). There’s also so much awesomeness that goes beyond the headline.
For example, the subheadline clearly defines what PatientPop does and what it claims to do. They also give you choices and a clear image to support their claims.