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5 Things That Destroy Your Conversion Rate
Little things that may be hurting your startup’s conversions.
Everybody loves conversions.
Startups and creators love it when a landing page converts visitors into subscribers or paying customers. Life is bliss.
Happy ending.
Until conversions are abysmal, and you’re drowning in the sea of zilch conversions. Life’s not so good. It’s utter chaos.
Bad ending.
Learning how to fix the copywriting is where it all starts.
The Voice of the Customer Is Actually Your Voice
Ego is the enemy.
Whoever said that was probably talking about conversions. The ego of a copywriter, founder, creator, or whoever’s writing the copy can utterly destroy a conversion rate.
The problem is that we believe our ideas and voice should be in the copy.
The ideas and voice of your copywriting should actually be from your customers. Copywriting connects a product to a customer. The copywriting talks like a customer. It feels their pain. It understands what they are looking for.
Customer reviews, surveys, and actually talking to customers are how you learn…
