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7 Outstanding Health Tech Landing Page Examples

A few tips to help improve the conversions on your health tech landing page.

Benjamin Watkins
3 min readApr 18, 2024

I don’t always share the copywriting examples I post on Substack to Medium. But I thought I’d share these humdinger examples.

They not only show the power of copywriting, but they also show how important it is to know your audience.

Here are some health tech landing page examples that can help improve your conversion rate.

1. Call Out the Exact Solution

“A better way” is vague (and used all the time). The second example focuses on legitimacy, something that is trusted. It’s precise.

Get more specific. Call out the exact solution.

The CTA is also more value-driven. Learn more doesn’t tell the reader what they are learning about.

2. Tease Specific Benefits With “You” Words

“You” or “Your” words make it about the reader.

On top of that, your bullets should tease a specific benefit to readers. The…

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Benjamin Watkins
Benjamin Watkins

Written by Benjamin Watkins

Founder of ThisIsCopy.com | Health Tech Copywriter | Copywriting examples at https://laviebenrose.substack.com/. Dad of five adventurous kids..

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