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Benjamin Watkins
Benjamin Watkins

1.2K Followers

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My Most Popular Stories — (Updated Monthly)

My most popular stories — updated January 16th, 2023 — My goal is to write on Medium every day for as long as possible. I want to share what I’m learning about copywriting, marketing, writing, and entrepreneurship. Some of my articles get 10,000 views. Other articles get 10 views. The goal is to keep sharing, improving, and helping others. My…

Writing

1 min read

My Most Popular Stories —  (Updated Monthly)
My Most Popular Stories —  (Updated Monthly)
Writing

1 min read


Pinned

19 Tips for The Best Copywriting

If you want your copywriting to stand out, try these 19 tips. — The best copywriting inspires action. But what turns good copywriting into great copywriting? What inspires action from the reader? Here are 19 tips for the best copywriting. 1. Ditch the dictionary words Dictionary words belong in formal language. If you want to sound human, ditch the formal words for informal words.

Copywriting

4 min read

19 Tips for The Best Copywriting
19 Tips for The Best Copywriting
Copywriting

4 min read


Published in This Is Copy

·Pinned

7 Underrated Landing Page Tips

Little tips I’ve discovered that improve conversion rates — Many factors go into an optimal landing page. What are those factors? It’s more than a great offer and a clear headline. It’s more than stamping social proof on the page. This is where copywriting helps improve conversions. Copywriting tweaks help sharpen the clarity of your message. …

Landing Pages

4 min read

7 Underrated Landing Page Tips
7 Underrated Landing Page Tips
Landing Pages

4 min read


Pinned

How I Built a Side Hustle In 5 Steps

This is what I did before I became a full-time freelance copywriter. — Building a side hustle is the smartest thing you could do for yourself. Career stability in companies is never as secure as you think. Companies will rave about how good you’re at your job. …

Side Hustle

3 min read

How I Built a Side Hustle In 5 Steps
How I Built a Side Hustle In 5 Steps
Side Hustle

3 min read


5 hours ago

3 Ways I Diversify My Freelance Income

Give yourself more stability with more revenue income streams. — Freelancing is a crash-and-burn business. Sometimes you have high-earning months, sometimes you’re scrapping the bottom of the barrel. I’ve learned this the hard way as a freelance copywriter. To avoid dryer freelance months, I’ve diversified my income. Here’s how I’m doing it. And what I’m planning to do. Copywriting services I work…

Freelance

2 min read

3 Ways I Diversify My Freelance Income
3 Ways I Diversify My Freelance Income
Freelance

2 min read


1 day ago

The Power of Imperfect Starts: How I’m Starting as a Course Creator

How I’m overcoming my fear of failure and starting a course. — A few years ago, I told friends and family that I was creating a copywriting course. Never happened. I was afraid. I feared creating a course that wouldn’t meet people’s expectations. That fear of imperfection prevented me from starting a copywriting and freelancing course Last year I changed my approach…

Freelancing

2 min read

The Power of Imperfect Starts: How I’m Starting as a Course Creator
The Power of Imperfect Starts: How I’m Starting as a Course Creator
Freelancing

2 min read


2 days ago

The Old Way of Writing vs. The New Way of Writing

The future of writing is about giving yourself the right mindset. — “In every area of life — from your education to your work to your health — it is your amount of grit, mental toughness, and perseverance predicts your level of success more than any other factor we can find.” — James Clear What makes a good writer? Good writing isn’t…

Writing

2 min read

The Old Way of Writing vs. The New Way of Writing
The Old Way of Writing vs. The New Way of Writing
Writing

2 min read


3 days ago

The Power of Writing Something Small

Learn sustainability before anything else. — I gave up on Medium a few years ago because I didn’t know what to say. I thought I had to write a 5+ minute article every time. I thought good articles had to be long-form, not short-form. Since then, I’ve changed my approach. And since doing that, I’ve written…

Writing

2 min read

The Power of Writing Something Small
The Power of Writing Something Small
Writing

2 min read


4 days ago

Why Email Is The Best Platform to Grow an Audience

What I’ve learned building an email list and observing other creators. — James Clear has over 1,000,000 subscribers. Sahil Bloom has over 225,000+ subscribers. Justin Welsh has over 75,000 subscribers. Email is the future. While social media is a lot of noise, Instagram, Twitter, Facebook, and LinkedIn will occasionally go down. …

Email Marketing

2 min read

Why Email Is The Best Platform to Grow an Audience
Why Email Is The Best Platform to Grow an Audience
Email Marketing

2 min read


5 days ago

How I Stopped Overthinking Every Decision

How the 10–10–10 method helps you make faster decisions. — How much time do you spend overthinking every decision? For example, I’m a classic overthinker. I used to overthink what to post on social media, what articles to write, and how to spend my time. Endless information makes decision-making incredibly hard. The world gives you endless opportunities, and you feel…

Decision Making

3 min read

How I Stopped Overthinking Every Decision
How I Stopped Overthinking Every Decision
Decision Making

3 min read

Benjamin Watkins

Benjamin Watkins

1.2K Followers

Copywriter — Founder of ThisIsCopy.com. Copy & coffee addict. Always pursuing creative ideas.

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