Published in From 0 to 7: How I’m Building a Copywriting·PinnedMy Journey on What It Takes to Build a 7-Figure BusinessWhat I’m learning as I build a copywriting agency. — “What’s your strategy, your secret to finding clients?” I asked the agency owner I had worked with for a few months. I was his copywriter. I was curious how he did it. How he found clients and built that trust. He charged $6997 for email marketing services. “Referrals. Sometimes they…Business4 min read
PinnedWelcome to This Is Copy! A Source for Freelancers and EntrepreneursA Source for Freelancers and Entrepeneurs — But what’s This Is Copy? That’s a question I’ve asked myself since I had a nudge of an idea. A copywriting idea. I’ve wanted to grow something beyond my freelance copywriting business. I’ve wanted a business that showed businesses and wannabe copywriters what really good copywriting is — not from…Freelancing2 min read
Published in From 0 to 7: How I’m Building a Copywriting·Apr 18How to Give Your Writing Magnificent & Glorious PurposeTell your story to the world. — When I began writing on Medium in 2019, I didn’t know what I was doing. I used to think: I needed to write perfectly I needed to hit a home run every time I published My perspective has changed. I found a way to give my writing a magnificent and…Writing3 min read
Published in From 0 to 7: How I’m Building a Copywriting·Mar 3How to Dominate Freelancing Without Going CrazyA few lessons I’ve learned in 2022 about freelancing and maintaining my sanity with challenging clients. — Freelancing is a blessing and a curse. Freelancing and working at home give me more time with family and the chance to build a career from home. The curse is that you gotta find clients who you want to work with. …Freelancing2 min read
Jan 3Why Kindness Will Skyrocket Your Freelance Career Farther Than EverDon’t burn bridges. Keep building them. — “That’s just business” I hate that phrase. It’s a cold-hearted phrase designed to lessen the impact of why you shouldn’t be working together. I would prefer straight-up honesty, a conversation, rather than hearing that phrase. Then you have the best, “I absolutely love working with you!” type people in business…Kindness2 min read
Dec 30, 2021My Wildly Crazy 2022 GoalsBe relentless and pursue the iconic. — Iconic. Prolific. Dedicated. What three words define your work? Iconic, prolific, and dedicated will define my writing in 2022. Iconic because I want to write the best direct response ads and publish best-selling short stories & novels. Prolific at blogging and telling stories. Dedicated to making my stories more emotional…Writing5 min read
Dec 6, 2021How to Create a Killer Copywriting Strategy for Your Startup BusinessNow that was a good story. — I was 15 when I woke up to blood on my fingers. My heart dropped. A paramedic was wrapping my two fingers together to stop the bleeding. The paramedics told me not to move my neck because of the injuries I sustained. “Was I going to make it? “ raced…Startup5 min read
Nov 1, 2021The Magic Behind Newsletters Is Simpler Than You ThinkConsistency, quality, and insightfulness. — The Morning Brew has 2.5 million subscribers. The Hustle has 1.5 million subscribers. James Clear’s 3–2–1 Newsletter has over a million subscribers. What’s the secret sauce to creating a kick-ass newsletter? What’s going to help you build over a million loyal followers who want a taste of your newsletter? It’s…Newsletter3 min read
Sep 29, 2021Figma Facebook Ad Copy BreakdownBreaking down copywriting principles around the web. — Since I started ThisIsCopy a month ago (WOO WOO!), one of my goals is to dive deeper into copywriting. To learn why words are the most persuasive. I not only want to know copywriting principles when I work with e-commerce companies, but I also want to teach people them. These…Copywriting3 min read
Sep 21, 2021My Approach to Writing And Finding New IdeasHabits, fewer words, and finding different ways to inspire. — “Time magnifies the margin between success and failure. It will multiply whatever you feed it. Good habits make time your ally. Bad habits make time your enemy.” — James Clear You’re a writer. You have ideas. You have experience You have knowledge. …but you don’t have time. It can empower…Writing3 min read
