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Repurposing Content Gives You Endless Ideas
How I repurpose content so I always have something to write about.
Every social media platform is an echo of your message.
Your tweet should be turned into a LinkedIn post and your LinkedIn post should be turned into a Medium article.
I recently did this to my social media content. Before, I would find unique ideas to post on Twitter, LinkedIn, and Medium. And it would take me so long to figure out what to write about because I wanted ultra-unique content for every platform.
No more.
Here’s how I repurpose content that helps echo my message across different social platforms.
Bite-Sized Ideas on Twitter
To use a baseball metaphor, Twitter is the player at-bat.
You’re swinging away at ideas — this is tweeting 3–7 times a day. You’re seeing what ideas resonate with your audience. You’re seeing what tweets get the most engagement.
I love Twitter as a starting point for seeing what ideas do well.
You’re putting in bite-sized ideas that require little effort.
