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Why Not a 100-Day Writing Challenge?

Commit to the systems. And lots of coffee.

Benjamin Watkins
3 min readAug 7, 2023
Photo by Luis Morera on Unsplash

The challenge of writing is one of my favorite challenges. I feel the pressure to achieve something.

I love every moment of it. I love giving myself challenges because it forces me to take action. It forces me to think and write.

For the last few months, I’ve felt stagnant. I’ve felt like so many ideas were spinning around my brain, creating a pattern of overthinking. I was looking at what the next five to ten years would be instead of what the next five or ten minutes looked like.

This is why I created a challenge. I’m forcing myself to express new ideas, share old experiences, and tell more stories.

100 Days of Writing About Everything I Know About Copywriting, Positioning, and Life

Writing doesn’t make me an expert. It makes me a storyteller.

I tell stories about what happened to me. I lived it, breathed it, and experienced every part of it. That means it’s true for me. And I’m going to write about it.

One hundred days isn’t a magic number. It allows me to write until November or until my fingers bleed. The goal is to write more consistently without breaks or random…

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Benjamin Watkins
Benjamin Watkins

Written by Benjamin Watkins

Founder of ThisIsCopy.com | Health Tech Copywriter | Copywriting examples at https://laviebenrose.substack.com/. Dad of five adventurous kids..

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